Caesars Entertainment to invest $400M into its Atlantic City resorts by 2023

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Caesars Entertainment Inc. on April 20 released details about its $400 million master plan investment in Atlantic City, where it owns and operates three of the region’s casino destinations–Caesars, Harrah’s Resort and Tropicana Atlantic City.

The plans include remodeled room towers, freshly appointed interior design elements; enhancements to the casinos’ gaming floors, new dining concepts with acclaimed restaurant partners, and many more additions within the next three years. Caesars says these developments will bolster Atlantic City’s position as a Las Vegas-style destination market with a focus on revitalizing its world-famous Boardwalk.

Rendering for a renovated Atrium Tower Room at Harrah’s in Atlantic City. – CAESARS

The first phase of the project, a $170 million renovation of guestrooms and suites at Caesars and Harrah’s, will debut in summer 2021. Work will begin with approximately 600 guest rooms and suites in Caesars’ Centurion and Ocean Towers, as well as Harrah’s Atrium Tower. The towers will offer accommodations with spectacular views and fresh design elements in rooms ranging from 450 to 700 square feet per room.

“Building on our rich, 40-year legacy in the market, we are excited to introduce the new Caesars Entertainment to Atlantic City through our $400 million investment and development plan,” said Caesars Entertainment President and Chief Operating Officer Anthony Carano in a prepared statement. “These exciting plans over the next three years will revitalize Caesars’ brand of hospitality, and will continue to position Harrah’s, Tropicana, and Caesars Atlantic City as leading resorts in the market. We remain bullish on Atlantic City, and this commitment will further position us for long-term growth and success.”