The art market has radically changed. Here's how to buy art today

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But the market is also prone to “a lot of hype,” van Helsdingen said, with competitive, rapid bidding for limited editions, an intrinsic unpredictability, and unfortunately, hacks and scams. (It’s also environmentally unfriendly due to the energy requirements of mining and transacting, though many crypto projects and NFT platforms have been aiming to reduce their ecological footprint, van Helsdingen notes.)