Why a New York real estate mogul is investing in the desert of southern New Mexico

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SIERRA COUNTY — The secret sauce to success in real estate lies in one’s ability to see the potential of a place before anyone else.

That’s the philosophy that inspired New York real estate leader and investor James Prendamano — founder and CEO of New York-based PreReal Investments Inc. — to venture into a low-profile New Mexico county he’s convinced is full of promise.

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