Roku Earnings Flipped a Bear Into a Bull. The Ad Market May Be Bottoming Out.



Roku


stock was rising Friday after a bearish analyst double-upgraded its shares in the wake of the firm’s earnings report earlier this week.

BofA Securities analyst Ruplu Bhattacharya raised his rating on


Roku


stock to Buy from Underperform in a note on Friday. He also raised his price objective to $85 from $45.